Hi, I'm Abi
I'm a creative marketing and content specialist with a passion for visual storytelling, community-driven projects, and impactful communication.
I’ve led marketing for large-scale education initiatives like the NHS-funded Big Brush Club, creating everything from brand strategy and social media content to photography, video, and design. With over 15 years’ experience spanning healthcare, ethical brands, and the arts, I bring a hands-on, thoughtful approach to every project I take on.


Visual Storytelling
Real-world impact, told with heart — video, photo, and written case studies crafted for websites, reports, and social media.




Stories that Stick
Professional video and photography for campaigns, education, and storytelling — from social reels to documentary-style case studies.




Websites
A few examples of websites built for different clients, with a focus on simple design, clear messaging, and easy navigation.
The Nature’s Challenge website was created for a company that supports and empowers young people through nature-based activities and outdoor experiences.
Ongoing website maintenance (Shopify) and bulk email production for Bshirt, an ethical clothing brand focused on sustainability and empowering women.






Website and logo created for Nili Sigal, a practicing art therapist specializing in EMDR, reflecting a calm, professional, and welcoming aesthetic.
Email Marketing
Crafting clear, engaging email campaigns to connect with audiences and drive results.






Marketing Campaign:
Big Brush Club
Big Brush Club is a supervised toothbrushing scheme funded by the NHS, being delivered to early years settings across the Southwest.
Managed all marketing, communications, social media, brand maintenance, image library, and video production for the NHS-funded Big Brush Club project.
50,000+
1,000+
Educational settings
Children toothbrushing




Social Media Campaigns
Strategic content creation and social media management across Instagram, Facebook, TikTok, and more — with experience in education, health and ethical brands.
Approved by Vets. Loved by Pets
Social media content focused on natural dog supplements, promoting canine health and wellbeing, sharing educational tips, and running competitions to boost engagement.
Delivering Dental Care to your Home
Social media content created to support At Home Dental, highlighting mobile dental care services for elderly individuals and care home residents, with a focus on accessibility and compassionate healthcare.
Brushing together for healthy smiles
Social media content created to promote key messages, support the campaign, encourage recruitment, and boost engagement for Big Brush Club.
Graphic Design
Graphic design across print and digital, including exhibition materials, point of sale, magazines, advertising, and bulk email campaigns.






Photograhy
Photography covering events, weddings, documentary work, food, products, fashion, and lifestyle—capturing authentic moments and visual stories.








Brand Identity
Logos, illustration, and brand design — creating consistent, creative visuals that connect across digital and print.


Big Brush Club Supervised Toothbrushing (NHS)
Developed the brand identity for Big Brush Club from the ground up, working with commissioned illustrators to create a cohesive and engaging presence across web, print, and digital platforms.






Hartley Dental Practice
Developed the logo and brand identity for a newly established private dental practice, along with brochures, posters, advertising materials, and window signage to support its launch and community presence.




Dogs Delight
Created the brand identity for Dog’s Delight from the ground up, including logo, colour palette, icons, packaging, and point of sale materials for a company producing natural dog food.
"Abi was key to the Big Brush Club’s success, leading all marketing and communications with creativity, professionalism, and attention to detail. She built a strong brand, produced engaging content, and delivered high-quality visuals that truly captured the programme.
Her case study content was not only compelling but also aligned perfectly with our need to evidence outcomes against NHS and curriculum standards.
A pleasure to work with—proactive, collaborative, and consistently exceeded expectations. I wouldn’t hesitate to recommend her for any creative role focused on education, the arts, or community impact.”
Clare - Project Manager, Big Brush Club
★★★★★
Creative marketing and visual storytelling specialist.
© 2025. All rights reserved.